2024
Design
Joseph Berkoh
Founder + Lead
UIX design is the virtual representation of a product, that anchors design as a philosophical pay-out. UIX design cumulates purposeful functions to yield the potentials of product roadmaps and strategic growth interventions. Great UIX design is rooted in the physics of art, math and science, which communicates the ethos of every innovative product, with eloquence and intent.
Here’s a brief on the exclusive relationship between great UIX design and its creative elements:
Anything can be art, based on how it is conceptualised to embrace a desired product theme. Art is the centre of every great UIX design ⎯ where colour, typography and other encumbrances of the communication elements of a product hold design perspectives together, to attract a select audience with unspoken exclusivity.
Applying standardisation to UIX design polarises preconceived notions to fit alternating digital structures. Math enhances the visualisation of art elements and information architecture into responsive wireframes across different devices, creating good breaks in design interaction.
Being the strongest creative element in great UIX design, science creates the opportunity for products to evolve and progress with innovative trends, making it the fundamental block in building solution-oriented digital experiences.
Great UIX design progressively ties product development to human perceptions, and makes everything work. It is the life-source that births great ideas. It is the working document that achieves consistent results, in the life cycle of every great product.
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